Green hotel standards provide useful guidelines on the path to a sustainable future for the hospitality industry.

Today, every hotel and resort needs a sustainability strategy.

This should include consideration for energy; carbon emissions; water; waste; biodiversity; materials & resource conservation; indoor environmental quality (IEQ); supply chain; transport; community and wellbeing.

Remember certification is a long-term commitment, operational performance has to be measured!

Green hotel  strategy

Sustainability consulting starts with the big picture - key objectives, site characteristics, brand values, benchmarks & budget.

Green hotel  certification

We can lead the certification process for Green Key, Green Globe or EarthCheck hotel sustainability standards.

Green hotel certifications

EarthCheck

More than just a sustainability certification for hotels, convention centres, tours and wineries; EarthCheck also covers sustainable destinations, restaurants; eco tourism operators; events and travel businesses.

We have an EarthCheck Design Accredited Professional (EDAP) on our team.

earthcheck.org

Green Tourism

Edinburgh-based with a strong UK presence, this low-cost certification promotes sustainability in hotels via three pillars: People, Places and Planet.

The PEOPLE category covers support for local communities and staff engagement.

PLACES is about buying local and ethically, protecting biodiversity and promoting local culture to guests.

PLANET is concerned with reducing carbon impact, limiting the use of natural resources and engaging with Circular Economy principles.

green-tourism.com

Green Globe

A total of 44 hotel sustainability criteria broken into four different sections covering the environmental impact of a hotel, the socio-economic impact of a hotel, hotel sustainable management and cultural heritage.

We have a Green Globe Certified professional on our team.

greenglobe.com

Travelife

A UK-based standard that covers travel agents and tour operators as well as accommodation.

Made up of 163 criteria divided into three sections based around the Environment, People and Communities.

Environment looks into energy, waste, water, wastewater, hazardous substances and biodiversity.

People coves human rights, fair wages, staff training and so on.

Communities is about supporting locals and helping guests to pass their time in a way that respects the local culture.

travelifestaybetter.com

Green Key

Especially strong in Europe, this certification is made up of 13 criteria; some compulsory, others optional.

Water, energy and waste records as well as carbon footprint data do need to be monitored and benchmarked though.

We have completed the introductory course on Greek Key standard.

greenkey.global

WTTC Hotel Sustainability

Less of a certification, more of a standard, these are the ‘basic’ criteria any hotel or resort should aim for, as recommended by the World Travel & Tourism Council.

The Big Four here are energy use, water use, waste and carbon reductions.

These are followed by a hotel linen reuse program, green cleaning products, vegetarian F&B options, a focus on reducing single use plastics and community impact.

WTTC.org

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the green hotel certification consultant’s glossary

  • Carbon emissions reduction targets the reduction of a hotel's carbon footprint through measures like energy-efficient technology, carbon offset programs, and transportation alternatives for guests and employees.

  • Proactive measures aimed at minimizing the emission of carbon dioxide (CO2) and other greenhouse gases associated with the operation of a hotel or resort. These often involve the adoption of energy-efficient technologies, renewable energy sources, waste reduction practices, and sustainable transportation options, all aimed at reducing the carbon footprint of the hospitality business to mitigate its impact on climate change. This may involve asking certain behavior changes by the hotel guests, even corporate clients too!

  • In hotel development the design stage is when countless crucial decisions are made around orientation, materials, ventilation, layout and so on that will have a huge impact on the hotel’s environment footprint. Bringing in the sustainability consultant for this phase is therefore crucial to lower costs in the operational phase and ensure climate action is embedded into the development process as early on as possible.

  • DEI efforts in green hotel standards emphasize fostering diverse, equitable, and inclusive workplaces, promoting fair treatment, representation, and opportunities for all employees.

  • Employee engagement in a sustainability plan means establishing an open dialogue with staff, giving them ample space to provide feedback on their role, colleagues and superiors, as well as encouraging them to engage in sustainability initiatives such as participating in the Green Team.

  • Energy efficiency in sustainable hotels focuses on minimizing energy consumption through measures like efficient HVAC systems, lighting, and renewable energy sources to reduce carbon emissions. This is in the interests of contributing to a more sustainable future for the industry as a whole.

  • Energy management for sustainable hotels involves the systematic monitoring, optimization, and reduction of energy consumption to minimize environmental impact and operational costs. It encompasses strategies like energy-efficient lighting, HVAC systems, renewable energy adoption, and guest engagement to create eco-friendly, cost-effective, and socially responsible hotel operations.

  • ESG refers to the evaluation of a hotel's performance in environmental, social, and governance aspects, encompassing sustainability, ethical practices, and responsible business operations.

  • Green hotel certification refers to the process by which hotels are evaluated and accredited based on their environmental, social, and governance (ESG) practices, emphasizing sustainability and responsible business operations.

  • Aside from the Sustainability Champion, a cross-departmental Green Team is an essential component of successfully delivering any plan as it requires eyes and ears on the ground, it’s always going to be a team effort so finding enthusiastic employees prepared to contribute is key.

  • Greenwashing involves misleading claims or practices by hotels that falsely suggest environmentally friendly operations. Sustainable hotel certifications help prevent such misrepresentation by adding rigour and substance to claims of sustainability from a recognized third party.

  • Here we take this to refer to hotels, resorts as well as bars, restaurants, cafes and nightclubs. On this page however we are focused on hotels and resorts in particular.

  • Human rights in a sustainable hotel plan refers to ethical labor practices, fair treatment of employees, and adherence to international labor standards, ensuring the well-being of workers in the hotel industry.

  • Renewable energy sources like solar or wind power are encouraged in green hotel standards to reduce reliance on fossil fuels and lower greenhouse gas emissions.

  • Supply chain sustainability assesses a hotel's efforts to source products and services responsibly, considering factors like fair labor practices, ethical sourcing, and minimizing environmental impact. For example locally sourced materials, eco friendly amenity products, seasonal food ingredients, and so on.

  • Most hotels undertaking a new sustainability effort will require some outside expertise to get them started, even if only for the first year or two until they are able to implement thier own internal teams and processes to take full control of the work themselves.

  • We start with a strategy for each sustainable hotel or resort, then implement a plan, refining as we go. This strategy may include third party certification, or not.

  • Sustainable tourism focuses on minimizing the negative impacts of tourism on local communities and environments, aligning with green hotel certification goals.

  • The triple bottom line concept assesses a hotel's performance based on three pillars: economic performance, social impact, and environmental impact, highlighting the broader impact of sustainability efforts.

  • Waste reduction strategies aim to minimize hotel waste through recycling programs, composting, and waste diversion, ultimately reducing environmental impact and promoting sustainable practices.

  • Water conservation initiatives in green hotel standards involve measures to reduce water consumption, such as low-flow fixtures, water-efficient landscaping, and wastewater treatment. This can of course represent cost savings in the medium term too!